Brand - Selective Professional

It ideal for grey bleached and highlighted hair to be treated with alpha keratin service. its special formula enriched with vegetable keratin allows to control optimize customize the levels of...

It is a shampoo that gently cleanses, nourishes and conditions both hair and scalp providing long lasting cosmetic effects. its special formula enriched with andiroba oil leaves the hair softer...

Alpha keratin maintenance is a mask which contains vegetable keratin, and is formulated to enhance the treatment cosmetic effects. it brings hydration and nourishment for softer and smoother hair. andiroba...

It has been specially developed for bleached or grey hair. it cleanses gently reviving and strengthening the cold tones neutralizing the unwanted yellow effects; leaves the hair conditioned, manageable and...

It has been specially developed for bleached or grey hair. it cleanses gently reviving and strengthening the cold tones neutralizing the unwanted yellow effects; leaves the hair conditioned, manageable and...

It is a color stabilizing shampoo that cleanses and hydrates the hair fiber, stabilizes the cosmetic color and prevents color fading maintaining its vibrancy over time. it also leaves hair...

Selective professional oncare color block conditioner is a color stabilizing conditioner which rebalances, conditions, and protects the color pigments inside the hair fiber. leaves the hair with more vitality, shine...

Selective professional oncare color block conditioner is a color stabilizing conditioner which rebalances, conditions, and protects the color pigments inside the hair fiber. leaves the hair with more vitality, shine...

It is ideal for dry hair; it cleanses the hair but also hydrates and re-establishes the hydro-lipid balance. leaves hair thick soft and voluminous.

It is ideal for dry hair; it cleanses the hair but also hydrates and re-establishes the hydro-lipid balance. leaves hair thick soft and voluminous.

Selective professional oncare hydration conditioner has been specifically devloped for dry hair. this product is enriched with glycerin and panthenol which not only conditions and moisturizes the hair, but also...

Selective professional oncare hydration conditioner has been specifically devloped for dry hair. this product is enriched with glycerin and panthenol which not only conditions and moisturizes the hair, but also...

It is an instant thickener for fine or damaged hair. a volumizing spray treatment ideal for fine or damaged hair. it thickens hair immediately leaving hair healthier, more elastic, full...

Selective professional oncare densi-fill shampoo, is a volumizing shampoo for fine or damaged hair in need of a filler-effect. it thickens hair leaving it healthier, more elastic, full of body,...

It helps your hair regain its lost shine and body. it gives your hair salon-style bounce at the virtue of your home. the shampoo works to reconstruct your hair giving...

It is a shampo for flaking scalp. lt cleanses effectively and delicately defeating dandruff and preventing new flakes from forming. leaves hair feeling light and glossy while soothing sensitive scalps....

It is a shampo for flaking scalp. lt cleanses effectively and delicately defeating dandruff and preventing new flakes from forming. leaves hair feeling light and glossy while soothing sensitive scalps....

It cleanses hair gently and relieves the sensation of itchiness and scalp irritation thats to its ingredients of sunflower and chamomille extracts. this product re-establishes the hydro-lipid balance leaving hair...

It cleanses hair gently and relieves the sensation of itchiness and scalp irritation thats to its ingredients of sunflower and chamomille extracts. this product re-establishes the hydro-lipid balance leaving hair...

It is a rebalancing shampoo for greasy scalp. it cleanses delicately and removes excess of sebum re-establishing it to physiological levels. leaves hair feeling light and glossy. available in two...

It is a rebalancing shampoo for greasy scalp. it cleanses delicately and removes excess of sebum re-establishing it to physiological levels. leaves hair feeling light and glossy. available in two...

It is a hair cuticle smoothing milk for all hair types.it smoothens the cuticles and eliminates frizz taming nourishing and protecting the hair fibre. leaves hair looking healthy and full...

It is a hair cuticle smoothing fluid for all hair type. it seals and protects the surface of the cuticle leaving the hair looking healthy and compact soft and glossy...

It is a leave in product recommended before technical services. this product conditions and equalizes the hair shaft optimizing technical services for longer lasting results.

It provides a long-lasting hold to your desired hairstyle along with a lustrous shine and voluminous effect. with its great elasticity the liquid hair pomade allows a free brush finger...

Ideal for short and medium hair length. provides strength energy and structure to the hair for extreme holds. sculpts and defines with extreme ease gives force to the hair and...

It is a special no-gas spray for creating volume at the roots. suitable for all hair types. gives body and supports long-lasting hold. protects against the harmful action of uv...

It is a perfect styling and conditioning mousse for a strong and firm hold. it is ideal for all hair types. gives volume and ensures a long lasting hold without...

It is a texturizing fibre wax for a ruffled look. ideal for medium-length hair. creates unstructured styles providing a natural yet lived appearance. does not stick or dry the hair.

It is formulated with natural ingredients. shaping spray enriched with sea water and trace elements gives full-bodied volume and a natural movement to the hair for a sexy sea look...

It is a skin-friendly hair care product that acts as a shield to protect the hair from foreign elements. this intense hair spray by selective professional efficiently deals with the...

It is a shaping fluid to create and define curls. ideal for all hair types it provides a 7 day permanent look to straight hair. shapes and defines curls for...